Назва

Digital economy: Textbook

Автори

Britchenko I.; Chukurna O.; Tardaskina T.

Перебуває у підрозділах

811.111. Англійська мова

Видавець

Sofia: Bulgarian Academy of Sciences

Дата видання

2024

Кількісна характеристика

308 р.

Мова

Англійська

Опис

The textbook contains conceptual, methodological and methodological provisions for management in the digital economy. The replacement of the concept of the digital economy and the concept of management in the digital economy is open. The development of cutting-edge technologies in management in the minds of the digital economy has been highlighted. Particular attention is paid to blockchain technology, dark calculations and great data (Big Data), as the basis for making decisions in the digital economy. Significant technologies for the development of artificial intelligence in various areas of business, e-commerce, management, marketing, finance and education. The fundamentals of information security management in the digital economy are reviewed. Provided diagrams, tables, rules for independent work. For graduates and students of economic specialties, scientists.

ISBN

978-619-245-411-1